Reading Radio 1296 Am

Historically, Radio 4RPH catered to an over 60s, vision impaired, and blind communities. However, in 2017 the station began its most ambitious reinvention. The mission of creating a station that continued its historical purpose of creating informative content for those with a print disability, but also expanding the station’s reach to more communities. “Empowerment through Information” was chosen as the new motto to reflect that Radio 4RPH wasn’t passively delivering its audience the news but engaging them through it. It is becoming more accessible and community-driven than ever before. The station started from the ground up, improving the station’s Spring Hill Studios by replacing the 30 plus-year-old equipment, rebranding the station with a new logo and signage, restructuring the organisation, and engaging with its volunteers, members, and community in ways never thought possible In 2019, the station rebranded to Reading Radio 4RPH as a temporay brand change on our way to our current name Reading Radio.