Reome

REOME is a science-led skincare brand powered by first-to-market biotech actives, offering hero formulas designed to treat, nourish, and awaken skin. Founded by Joanna Ellner in 2023, a 9-time award-winning beauty director, REOME's mission is two-fold: to invigorate stress-compromised skin with clinically-proven highly specialised, potent formulas, harnessing the power of biotechnology, and to redefine skincare as an essential tool for daily decompression. It is our founding belief that to justify the existence of skincare in a saturated world, it must be superlative in every way. Each REOME formula is launched as a solo hero; slow-made, iterated, perfected and responsibly developed over time, to better meet the needs of our ever-more conscious skincare community and ensure optimal efficacy. “REOME is a coalescence of everything I know about skincare science, coupled with my fingertip feel for what our skin needs, now. The cumulative impact of emotional overwhelm and the over-use of barrier-depleting actives has caused a skin stress epidemic. How to treat stressed skin and create tangible, visible, improvement? The answer is biotechnoogy - and I'm proud that REOME is leading the skincare revolution that will define the modern age.” — Joanna Ellner, Founder REOME launched exclusively at Space NK in 2023, with one superlative skin serum–Active Recovery Broth, which generated super-fans worldwide, and sold out within 3 weeks. REOME is now available at Liberty [UK], Alex Eagle Studio [UK], The Store X [UK, Berlin], Olivine [MX], and Moda Operandi [USA].