Pulp Culture is the epitome of a “better for you” beverage. Founded by Mark McTavish and Brendan Brazier, Pulp Culture uses fresh source-verified ingredients, resulting in a zero sugar, low calorie, "better for you" alcohol. Every blend contains only the ingredients seen on the front label of the can. It is naturally fermented, raw pressed juice, sourced from local farms, and aged for three months to produce a naturally alcoholic and certified probiotic beverage. This drink ensures you are getting all that Mother Nature intended-billions of live probiotic cultures, and a vast array of beneficial vitamins and nutrients found in the plants used for fermentation. Cold-pressed juice just got healthier and hangovers have officially gone out of style. Enjoy a drink with mother nature and get to know her wild side.