Parasol — Creative Direction & Connection

Parasol is a design company specialising in branding, design and intelligence for international clients who want to better understand and leverage their place in the world and engage with evermore discerning consumers. After spending 18 years building global brands and working with the best creative talent in the world, we made a decision: we only want to work with clients who have the same values as us — uncompromising quality, attention to detail and determination. Our endeavours have given us unrivalled connections with designers, writers, photographers, editors, illustrators, filmmakers, architects, artists, philosophers, policy-makers, urbanists, economists and entrepreneurs who we gather together under our parasol to inspire collaborations on projects with our clients. Founders Ramiro Oblitas, Partner & Creative Director. Previous experience: Senior Designer at NB Studio; Design Director at Winkreative; Design Director at Wednesday Group. Member of the Board at Design Sweden. Saul Taylor, Partner & Creative Director. Previous experience: Writer and Editor at Wallpaper* magazine; Chief Editor and Intelligence Director at Winkreative; a Founding Editor of Monocle magazine. Services Branding, Design, Content, Intelligence, Online. Client experience (past/present) Acne, Adidas, Asplunds, Athena Advisers, Bob Bob Ricard, C.QP, Candy & Candy, David Collins Studio, Design Sweden, Film and Art Affairs, Foster + Partners, H&M, House by Sanz, International Herald Tribune, Kasthall, Knoll International, Londonewcastle, Monocle, Nina Ricci, Oriflame, Parley for the Oceans, PUIG, Puma, Savoir Joaillerie, Studio Jens Assur, Swedish Association of Architects, Swiss International Air Lines, The Blackstone Group, The Inditex Group.