Ondeck La

The typical industry newsletter is simply a list of links. 3 key ways we're changing that: 1. Commentary / Summary on Each Article. - Commentary comes from someone actively buying Real Estate and has insider knowledge. - Reader quickly knows why the article is relevant & what the implications are. - No need to click through links, have subscriptions to various publications. 2. Consistent Headers. - Allows reader to know what's coming and track themes. - Reader can go straight to a header when looking for something specific. 3. Angle Toward Investing. - Original Subscriber base of 100% Los Angeles Real Estate Investors. - Articles focused on news that impacts Real Estate value. ------------------------------------------------- I'm sending a newsletter every Thursday Morning, which includes these Headers: 1. Featured New Development. Where are developers building and why? 2. Featured Leasing Update. What types of companies are moving and where? 3. Featured RE Trade. Where are current RE valuations? 4. Local Politics. How are City and State decisions impacting value? 5. Celebrity RE Update. Often simply fun, but typically has a valuation angle. 6. Weekly Long-Read. Deep dive, something you may come back to read over the wkd. 7. Quote of the Week. Often just thoughtful, but typically related to investing. 8. LA Restaurant Feature of the Week. Often more practical, but ties to changes in a neighborhood, impacting property value.