Nielsen Audio
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About
Nielsen has completed its acquisition of Arbitron, enhancing the scope of the data and analytics we gather across the physical and digital radio dial.
As the definitive source for comprehensive radio metrics and insights, Nielsen Audio has the beat on this dynamic and evolving industry. Radio today is about more than what’s playing and being heard. It’s about industry buzz words like audience reach, effective radio buys, multi-platform utilization and audience value—terms that we speak fluently.
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Year Founded
1949
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HQ Location
9705 Patuxent Woods Drive
Columbia, MD 21046, US
Keywords
Media and Consumer ResearchMarketing Mix ModelingCross-platform measurement
Location
- 9705 Patuxent Woods Drive Columbia, MD 21046, US
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first + last
andywarhol@nielsen.com
first_initial + last
awarhol@nielsen.com
first + last_initial
andyw@nielsen.com
first
andy@nielsen.com
last
warhol@nielsen.com
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