Nextier Partners is a Cambridge-based marketing research firm dedicated to the idea that it should be easy and affordable to make informed decisions. Senior researchers William Muto and James Briand each bring over twenty five years of marketing management and marketing research experience to the firm. Nextier Partners brings a special focus to the financial, non-profit, and political sectors. Whether your need is for customer loyalty, brand development, ad testing, product development or media efficiency analysis, Nextier has the skills, network and service commitment to get you the answers on time in a way you will be able to use.