Moperation

Moperation exists as an online resource for marketing and sales professionals, who are looking for guidance on how to setup and execute their marketing projects. Moperation was created by Aaron Candido, who recognized the need to embrace a more operational mindset to the way he planned, scheduled, and completed work, as he balances the upkeep of ongoing marketing campaigns while undertaking new, large-scale projects. Topics explored include practical approaches to: - Streamlining communication and workflow - Tracking and measuring data - Creating a culture of continual experimentation and improvement