Mckenzie Growth Management

McKenzie Growth Management is a specialist consultancy that can help your business achieve profitable and sustainable growth. Typically, this will involve working with you and your senior team to: - Build a 'shared view' of your chances of success using the Growth Probability Matrix™ - Increase clarity and confidence in your growth strategy. - Execute that growth strategy (and 'course correct' as required) - Strengthen existing propositions. - Create new offers in existing and adjacent markets. The company was founded in 2012 by Mike McKenzie, an experienced business leader who has created new propositions, launched new ventures and led new businesses in the UK and North America; from Scotland to Silicon Valley and from Warrington to Washington DC. "I believe that it’s possible for any company to introduce a structured, yet flexible, approach to growth; An approach that will maximise returns in the core business and deliver new revenues in adjacent markets. But achieving this takes more than good processes and theoretical models; it’s not just about a few brainstorming sessions or ‘off-sites’. Sure, these can help, but their impact is limited without the ability to build momentum and change the way people think and act, permanently. As business leaders, we are constantly reminded that we must spend more time working 'on the business', rather than in it. The Growth Probability Matrix™ moves beyond these vague exhortations and provides you and your senior team with a persistent framework and a common language that will actually help you do this." Mike is a Chartered Marketer (MCIM), and a member of the Henley Centre for Customer Management. In 2014, he was appointed non-executive Chairman of a UK tech company that provides Supplier Management software to global brands. Mike combines a pragmatic, ‘hands-on’ approach with a unique blend of strategy, marketing and change management expertise. He is certain to bring a fresh perspective to your growth challenge. #GrowthProbablilty #GrowthStrategy #BusinessGrowth #GrowthTips #MckenzieGrowth