Marin Software is providing the leading revenue acquisition management platform to advertisers and agencies.
To make the most of online advertising spend, advertisers and agencies require a solution that can help them understand and optimize activity across the online sales funnel; increasing sales volume while at the same time reducing costs.
Founded in April 2006 by seasoned digital marketing and enterprise software professionals, Marin Software is a leading provider of online advertising management solutions, offering an integrated platform for managing search, display, mobile, and social marketing. The company’s platform helps advertisers and agencies save time and improve financial performance by increasing marketing insight, efficiency, and effectiveness.
Many of the world’s largest interactive agencies and advertisers, rely on Marin Software’s platform to manage more than $7.0 billion of annual marketing spend globally. Leading advertisers using Marin include MoneySuperMarket.com, Hotels.com, lastminute.com, Shop Direct Group, Sainsburys, Salesforce.com and Easyjet.
Marin Software became a publicly held company in March of 2013, raising $105 million at a valuation of $425 million.