MIATV designs African media formats to catalyse change. Our programs provide information, promote awareness, and realise accountability across a broad spectrum of society in a manner never previously seen in the region.
MIATV is a multi-platform producer and seeks to reach its viewers in every way possible: on broadcast TV, on mobile phone platforms, through social media channels and on platforms targeting the diaspora.
We believe Africa’s future lies within the strength and character of its own people. We believe local content is king. We believe well informed -and empowered people make the right choices. We believe Africans will watch tv on their mobile and tablets, within five years. We believe the diaspora plays a crucial role in the development of the continent. We believe in partnering with organisations that share the same causes.
We develop innovative 360˚ cross-media platforms that address specific social issues and generate impact. We launch, test and fine-tune these formats in one country and consequently roll them out to others.
* Minibuzz is a daily current affairs debating show aired in both Tanzania and Uganda. Minibuzz creates pressure on the government to deliver on the promise of good governance and effective service delivery and has a substantial impact on behavioural change. Impact ratio 1:30 (SROI)
* Mamabuzz is a daily current affairs/debating program by and for women and girls, to be launched in Kenya mid ’15.
* Dr Right utilises comedy to bust medical myths and misconceptions. Dr. Right provides correct and important health information on a daily basis. In extended pilot and research phase in Kenya.
* Afrigadget is showcasing African innovation and ingenuity in developing new products to solve every day problems. In production.
Moving forward, MIATV is focused on format diversification (new programs), scaling of operations (new territories) and innovating and diversifying the distribution of its content.