Luxe.Co

Luxe.CO is China’s most influential online business media for luxury, fashion and lifestyle, strategically positioned at the intersection of fashion, finance and Internet. Leveraging on the phenomenal growth of online social media (WeiBo and WeChat), Luxe.CO has quickly become the most authentic source of information for professionals, entrepreneurs, investors, opinion leaders and high-end consumers who share common interest in fashion and lifestyle industry. Not only does Luxe.Co provide the latest and well-curated news and analysis on luxury, fashion and lifestyle brand operation, investment and technological innovation, it also serves as a user-friendly database for in-depth brand knowledge,fashion finance transactions and industry research papers. Online Media Properties of Luxe.CO include: Sina WeiBo “奢侈品行业分析“ (Luxury Industry Analysis) - No.1 Weibo account on Luxury industry with 150k active followers (since March 2011) Luxe.CO website - Accumulative 1 million visits (since May 2013) WeChat Public Account “华丽志”(Hualizhi) - Precisely targeting high-end users, extraordinary viral circulation, 110k subscribers (since May 2013) iOS app “华丽志” -(since November 2014) Andorid app “华丽志” -(since April 2015) Twitter: https://twitter.com/LuxeCo2013 Luxe.CO《华丽志》是一家专注报道奢侈品、时尚和生活方式领域商业与科技动态的全平台数字媒体。 《华丽志》是致力于联结全球时尚创新的数字商业媒体,跨界时尚、金融和互联网三大板块,源源不断地为高端消费人群,时尚意见领袖,时尚专业人士,时尚创业者和投资界人士,及时提供全球最新、最有深度的品牌经营,时尚投资,时尚创新和时尚科技资讯,同时还精心打造了一个内涵丰富的在线品牌知识库、行业研究资料库和时尚金融数据库。 《华丽志》旗下的新媒体资产: l 15万真实粉丝的新浪微博“奢侈品行业分析”-奢侈品行业第一微博(始于 2011年3月) l 累积了近百万独立访客的《华丽志》网站Luxe.co (始于 2013年5月) l 公众微信号“华丽志”:11万精准高端订阅户,由于文章的质量在业内首屈一指,阅读率和转发率都非常高,订阅数量每天都在快速增长中(始于 2013年5月) l 2014年11月推出苹果 iOS版app 。2015年4月推出了安卓版 app (根据后台统计,《华丽志》读者70%以上都通过 iPhone 或 iPad 阅读《华丽志》的网站和微信,这也从另一个侧面说明了《华丽志》读者群的高品质。)