Back in 2004, at the young age of 12, I embarked on my entrepreneurial journey and quickly gained the title of Europe's youngest startup entrepreneur. My venture flourished, and I became the youngest-ever supplier to prestigious retailers such as Waitrose, Sainsbury's, and Selfridges. By 2012, my business had expanded to an impressive 17 countries worldwide. Throughout my career, I have eagerly shared my experiences, mentored aspiring entrepreneurs, and coached businesses towards success.
Over the years, I have adeptly managed PR exposure in 35+ countries and collaborated with multiple charities and NGOs, raising funds and awareness for their causes. In 2015, after 11 remarkable years in the confectionery industry, the market landscape shifted as raw ingredients became increasingly scarce and expensive. This prompted me to pivot my focus, channeling my passion and expertise into my current role as Co-Founder of a business growth studio.
Today, I continue to share my insights as a speaker and provide my expertise as a Fractional COO/CRO. I remain dedicated to working with inspiring game-changers, disruptors, and innovative minds, propelling businesses to new heights by leveraging the power of consumer psychology.