The LIVING TV Group is in the business of entertainment, providing innovative programming and cutting-edge digital content to all the major digital television platforms, including Sky, Virgin Media and Freeview. We also have a growing presenceon broadband, mobile and on-demand platforms with innovative services such as the LIVING Player and short-form online channel Liv.
The portfolio comprises nine entertainment channels – some of the strongest entertainment brands in UK multichannel television: LIVING, LIVINGit, LIVING HD, LIVING Loves, Virgin1, Bravo, Bravo2, Challenge and Challenge Jackpot. In total, they reach over 26 million adult viewers each month, across over 21 million homes in the UK and Ireland.
We are uniquely creative, commercial and collaborative – and passionate about providing high-quality, big-hitting, talked-about content to our audiences.
Formerly known as Virgin Media Television (and before that as Flextech) the LIVING TV Group is a subsidiary of British Sky Broadcasting.