Laura Geller Beauty

NYC-based makeup artist Laura Geller founded her namesake company in 1997. The brand’s first product launch on QVC - a face contouring kit - sold out within minutes. Since then, the brand has become a powerhouse on home shopping networks. Laura Geller Beauty is a pioneer in artisan-crafted Baked makeup and also created Spackle, one of the first makeup primers on the market. Beginning in 2021, the brand shifted to exclusively featuring models over 40 in its marketing materials. The brand is part of the AS Beauty portfolio, a group focused on developing global beauty brands that deliver real-world solutions to a diverse consumer base. What sets AS Beauty apart is its dedication to female-founded brands that tell a unique story while making the latest innovations accessible to all. Please go to AS Beauty page for career opportunities and additional information.