Keep Alberta Rolling Ltd. is an Alberta Registered Non-Profit Organization created with the goal of public advocacy for the Alberta screen industry. Our immediate goal is to increase awareness of positive stories relating to the screen industry and portraying its benefits to the general public so that they are supportive of the industry growing & thriving in Alberta. We aim to achieve this support by painting the picture of jobs, economic development, foreign investment & opportunity in digital vignette interviews focused on the individual occupations and businesses that Albertans will identify/connect with.