Impsmart

We help small businesses improve their marketing performance. What do we mean by that? Every business markets their products and services every day. You may do it face-to-face by networking, exhibitions or through a sales team, or online through website or social media, or in print through advertising, leaflets, displays or business cards, but you do it every day. Do you know the best way to market your business? What combination of tools will help you find and keep the best customers for your business? Does what you use now work well, or could it be improved? This is where ImpSMART can help. We will review your current activity and analyse how well it performs for you. We will help you build on what works and stop doing or change what doesn't. We use the ImpSMART Marketing tool to do this. It is a tool that we have designed specifically for smaller businesses. It can tell you how well your current marketing activity contributes to the achievement of your business goals; measure the return on the time and financial investment you have invested in your current marketing activities; suggest ways you could improve face-to-face, online and print marketing activities to find and keep more customers and explore how businesses similar to yours market their goods and services. Using the tool results in a comprehensive SWOT (Strengths, Weaknesses, Opportunities and Threats) report on your marketing activity that you can use to improve marketing performance. How much does this service cost? It depends on the size and complexity of your business. I charge my time at £31.25 an hour, with a minimum charge of 4 hours £250. The first conversation is always free, so why not contact us today?