Hungry (Acq. 2017)

Since our founding, the Hungry process has been a difficult one to nail down. Over the past two years, we’ve veered wildly between the routine and the non-traditional, and we’ve learned that our clients value structure and openness in equal parts. But how do you combine the two and scale an agency? By building a team in which every member is a specialist and a strategist. It’s a relatively simple idea, but an uncommon practice: we see every conversation, email, meeting, Slack message, and text as a strategic engagement. And our clients, who are accustomed to the rigidity of the traditional model — account executives, invisible talent, the post-signing bait-and-switch — grow to trust us as all-purpose sounding boards as a result. Admittedly, sometimes the adjustment takes a minute, but it almost always takes place, because we launch on time, hit our targets, and get a bit of recognition for doing so. The road there is just one you probably haven’t been down before. And we’re proud of that.