IMMERSIVE CONCEPT STORE & DESIGN STUDIO
Haigō fights the ordinary with uncommon design objects and unforgettable store experiences.
ハイゴウ - Haigō is a Japanese word which means "harmony among different elements".
IMMERSIVE CONCEPT STORE
Our first concept store opened in February 2018 in central Milan, in Chinatown: a unique, unexpected area with strong character.
The interior is designed to entertain, surprise and trigger curiosity in visitors.
We present and sell a selection of unique and minimalistic home accessories, technology, stationery and furniture pieces.
We scout small-medium design brands from all parts of the world, with high quality standards of production, still unknown to the mass audiences and mainstream channels.
The store hosts events to involve our community of design lovers and creatives: exclusive product presentations, magazine launches, live music, art exhibitions and networking occasions.
DESIGN STUDIO
Haigō Studio develops interior projects and installations for retail, fairs and cultural exhibitions.
We create refined moments of entertainment to leave a clear mark in the visitor’s mind.
Immersive and interactive installations, photo opportunities and pleasant atmospheres.