GoodBelly is the pioneer of gut health dedicated to improving people's lives with intestinal balance, digestive wellbeing and immunity support when consumed daily through everyday efficacious foods, beverages and supplements. Founded in 2006 with a vision to bring probiotics to the mainstream with functional solutions reliant on the well-studied probiotic strains Lactobacillus Plantarum 299v (LP299V®), GoodBelly is headquartered in Boulder, CO and available at 20,000 stores nationwide in natural, specialty, conventional, mass and convenience retailers.