Focus Marketing Research B.V.

FOCUS assists more than 1.200 customers as a partner in consumer- and market-research for the retail industry by providing up-to-date data on current promotions/promotion pricing (Action FOCUS), shelf prices (InStore FOCUS), online prices (eBusiness FOCUS) for FMCG for both food and non-food articles. For over 20 years and in 31 European countries we have set our research FOCUS on trade, pricing and advertising effect. We develop individual solutions (Innovation FOCUS) based on the specific challenges of our customers. High quality of data, being up to date and a clear and structured understanding of any target market are the natural basis for all our products.