Elara Group (Housing, Proptiger & Makaan)

Elara Technologies is India’s first full stack real estate services company at scale. We are the largest demand aggregator in digital real estate with every 3rd home seeker searching or transacting on our platforms - Housing and Makaan. We are also one of the biggest residential real estate transactions company for new home sales and rentals, having completed transactions worth over $ 2 billion. We are the only player in India offering the full range of services in the real estate space, such as personalized search, virtual viewing, site visits, legal and financial diligence, negotiations, property registration, home loans and post- sales service. It’s our strong belief that the way forward in the digital real estate space in India is through a full-stacked approach powered by a strong demand aggregation engine coupled with a best-in-class on-ground fulfillment capability. REA Group, one of the most valuable digital real estate companies in the world with a market cap of ~AUD 16 billion and a listed company on the Australian Stock exchange has a controlling interest in Elara Technologies. Our objective is to bring the best-in-class services to consumers and create a unified technology-driven platform that can serve all needs of consumers, developers and brokers, with respect to buying, selling and renting of homes. We leverage the power of technology and data to make the home buying experience rewarding and easy-to-use and functions on the fundamentals of trust, transparency and expertise. As a digital marketplace with an exhaustive range of property listings, we know it is easy to get lost. We guide home buyers right from the start of their home search to the very end. We are led by seasoned professionals from the top B-schools like Harvard Business School, Stanford, ISB, IIM-B, IMT, IT-BHU, ICAI and prominent companies where they have made significant contributions in their respective domains.