Econudge

Are you on a mission to help people live more sustainably? We use science to help you find evidence-based solutions to your app, service, or intervention. This helps you build trust with your end-users because it enhances the credibility of your sustainability claims. What is behavioral science? Behavioral science is a multidisciplinary field that draws on insights from psychology, sociology, economics, and marketing to understand how individuals and groups make decisions. How do we do it? We run randomized controlled trials and user interviews to reveal patterns, motivations, and influences that shape behavior. This valuable information empowers you to make evidence-based adjustments to your app, service, or policy. We also leverage principles from game theory and psychology to incorporate gamification elements into your app to enhance motivation, learning, and engagement. Our impact? - We have helped a climate fintech tech company increase their users’ carbon literacy by 8%. - We have identified a feature that helps users commit to an 18% carbon footprint reduction. - We have tested the efficacy of an app to increase sustainability for CSR purposes. Visit our website and find out more!