Casino Cloudworks has developed C.T.C., a cloud-based Customer Relationship Management system that was built for casinos to Create, Track and Capture customer loyalty. The company was founded by a team representing a combined 30 years of gaming industry experience and 50 years of software design and development experience. Casino Cloudworks is a subsidiary of Enterprise Cloudworks and the C.T.C. CRM was built entirely using GraphiteGTC graphical development environment.
Casino Cloudworks has raised the bar and created the ultimate player data tracking and organizational system available to date. This CRM will allow a casino to create and maintain player loyalty for their brand. All casinos have an existing tool that allows the marketing staff to organize and collect data on each customer that walks through their door, however the programs used today are outdated and not specifically geared towards casinos. Our main focus is to offer all business users a comprehensive tool to easily create, track and capture the loyalty of each and every guest.
There are new and emerging trends happening in the casino industry today. Online gaming has become a major feature of the gaming industry and is also a primary means of play for some guests. Casino Cloudworks provides software to track the guests that visit your site which allows a marketing professional to reach out and create loyalty with these guests. Non-Gaming is another major revenue driver for casinos. Statistics show that 65% of the revenue produced by most casinos in Nevada is now being generated through non-gaming expenditures. Imagine if you had a system that could track this spending and provide a marketing team with the necessary tools to capture that guest and create loyalty? C.T.C. delivers the tools required to adapt to the modern world.
Whether guests are online, at a restaurant, nightclub, slot machine or table game, Casino Cloudworks allows companies to capture each and every guest along the way.