Cal Poly Brock Center For Agricultural Communication

The mission of the Brock Center for Agricultural Communication is to create a bridge of communication between the agricultural industry, the media and the public. Ag Circle Magazine, made out of the Brock Center, is produced by students and 1,500 copies are distributed each printing. The Brock Associates manage volunteer writers. Writers are guided through story ideas, angles, interviewing skills, writing feature and technical pieces and producing a professional quality story. The Brock Associates and writers are responsible for photography, content, design and layout of the magazine. Copies of the Ag Circle magazine are mailed to every high school in California with an agriculture program, each California county Farm Bureau office, each California community college with an agriculture course, and distributed across Cal Poly's campus. The Brock Center for Agricultural Communication was established through the generosity of Jim Brock and his wife Martha. Their lifelong commitment to agriculture will be continued through the center. It is one answer to the expressed need of the agriculture industry for help with efforts to improve communication with the public. The center’s operations are funded by resources from a $1.5 million trust established by the Brocks to help make their dream a reality. The Brock Center is located in Building 10, Room 234 on Cal Poly campus. The center can be contacted at 805.756.6106 or brockctr@calpoly.edu. The Brock Center produces and circulates the Ag Circle magazine three times annually.