C&O Marketing

About Us Founded in 1994 by A. CHAOUI and A. OMARI in Casablanca, C&O MARKETING has established itself as a leading independent market research institute, a pioneer in studies related to commerce and distribution in Africa, the Maghreb, and the Middle East. For nearly three decades, we have shaped our expertise by developing a variety of methodologies and approaches to support our partners, improve their visibility in the markets, and facilitate optimal decision-making. Our motto is simple: translate data into business language. Our experience has allowed us to capitalize on a database and a knowledge management system benefiting our partners and clients. We take pride in our mastery of the field, thanks to our experienced teams involved in every stage of the studies, from the design of the approach to the delivery of the results, through field supervision. At C&O MARKETING, we emphasize the diversity of our interventions, covering all areas of marketing studies through qualitative and quantitative approaches, field observations, documentary studies, and more. We work in all sectors of activity and with all target categories (B2B, B2C, urban / rural, opinion leaders, ...) Our influence is multicultural. With offices in Morocco, Ivory Coast, and Dubai, as well as a strong network of partners, we cover all countries in the Maghreb, Africa, and the Middle East. As an active member of ESOMAR and MSPA, two renowned associations in the field of market research and mystery visits, we are committed to adhering to the highest standards of our profession. C&O MARKETING is more than a market research institute: we are your strategic partner, dedicated to transforming numbers into informed business decisions.