Bsquared Consulting

Bsquared specialises in helping business-to-business use the Voice of the Customer (VoC) to deliver powerful insights and actionable data that will drive business performance and improve customer loyalty and retention. For over 25 years we have helped organisations create competitive advantage through improvement in customer engagement and loyalty. Independent and privately owned, Bsquared provides leadership, advice and support to improve and develop business relationships which has an impact on the bottom line. We specialise in helping organisations to discover the factors which will drive and transform customer and stakeholder engagement using a range of industry leading and internationally proven tools to create a step change in business confidence in organisations. Voice of the customer feedback tools include: - Customer surveys - Face-to-face reviews - Customer journey mapping - Benchmarking customer engagement We work as part of your team focusing on understanding your organisation's approach to it's customers, the outcomes required and the tools necessary to generate customer data needed. The benefits we bring will enable you to: • Discover previously unknown business opportunities • Identify customers at risk and act swiftly to retain them • Measure your customers’ confidence in you and your ability to meet their future needs • Evaluate, measure and benchmark your customer relationships over time • Obtain an objective view of how your customers’ perceive you and define necessary improvement actions • Gain insight into how your customers’ perceive your competitors If you would like to chat with us about a specific issue please contact us info@bsquared-consulting.com