Our practice is strategic brand communications. Our specialty is non-urban (hometown) hospitals.
We’ve had the pleasure of working with over 150 hometown hospitals all across America to reduce outmigration and increase market share with field-tested strategies and all the marketing and measurement tools a hospital needs to be successful in the fight.
We begin with a market audit that includes on-the-ground research, an assessment of your hospital's marketing environment, and a strategic marketing communications plan with a budget, timeline, and detailed media recommendations. It continues with weekly strategy meetings, conference reports, status reports, and updates…and of course an account team of strategists and creative to provide daily guidance and support to our hospital clients.
The plan is supported by an array of marketing tools we have developed over the years including our unique, online Hospital AdBank with over 3,000 marketing pieces readily available for an affordable monthly subscription. Read more about AdBank at www.brentwoodcommunications.com as well as our other marketing tools including MyHometown Health consumer magazines, SmartSite websites, GRAVITY data analytics, FastER Wait Time APP, and more.
We are a full-service advertising agency with expertise in all of the necessary print, electronic and digital media including websites and social media. So as we develop a plan for the tools and strategy you will need, we can also provide the creative materials to fulfill the plan.