Branding Strategy Insider

Branding Strategy Insider serves 60,000+ senior-level marketers and business decision makers daily and is the leading resource for thought leadership in brand strategy and brand management. Since 2006 we have been helping marketing oriented leaders and professionals build strong brands. We strive to promote debate and conversation about the value and role of brand in today’s businesses, offer a 360-degree perspective of the rapidly evolving discipline of brand strategy, and advance the discipline of brand management. We feature the thought leadership of Jack Trout, Seth Godin, Malcolm Gladwell, Mark Ritson, Peter Drucker, Kevin Roberts, Geoffrey Colon, Chris Wren, Hilton Barbour, Paul Friederichsen, Martin Roll, Walker Smith, Carmen Simon, Jerome Conlon, Martin Lindstrom, Al Ries, Emmanuel Probst, John Sculley, Derrick Daye and others. A recent partnership with the Harvard Business School Press expands our range of marketing insight. Advertising Age recognizes Branding Strategy Insider as the leading resource on brand management on its list of the world's Top 150 marketing resources. Join us at: www.BrandingStrategyInsider.com