What is Berto Lucci? Berto Lucci is a Greek retail men's fashion brand established in 1976. We have 22 retail stores in the Greek market and an online Platform which sells in the rest of the country. We are the Italian style of dressing for every Citizen of Greece, providing the best value for money choice with high-quality clothes. We trust in the ability and instincts of our professional team. We are customer-focused and offer them an excellent Omni channel experience. We transform the customers' needs into valuable styling clothes that follow every man's life journey. We allow new and creative candidates to add value to our company with their skills. We educate, trust, and invest in our people, allowing them to make a difference in one of the most demanded industries worldwide. We correct our mistakes, and we keep moving forward.