Azure Media

Azure Media produces high profile transmedia projects that fuel social impact in communities, schools and capitols. Azure Media’s proven development strategy – Awareness-to-Action Ripples™ – harnesses the power of the media and human will by activating transmedia storytelling, strategic partnerships and affinity groups from the top down (treetops) and the bottom up (grassroots). Azure’s projects move audiences outward through the ripple stages of change from AWARENESS to UNDERSTANDING to ENGAGEMENT to ACTION around a media project and its associated issue–seeding measurable behavioral, cultural and policy change. ➢ TRANSMEDIA PROJECT DEVELOPMENT (develop story & audience experiences across multiple media platforms of film, TV, radio, Web, mobile, games, books, publications, CDs, DVDs, exhibits, events, toys; integrate story with research, strategy, branding, messaging, integrated marketing) ➢ SOCIAL ACTION & IMPACT CAMPAIGN DESIGN (fuel positive social change via media; includes polling, issue ID, strategic alliances, public education, educational/community outreach, public affairs, online communities, calls-to-action, evaluation) • PARTNERS: PBS, BBC, WGBH, WETA, NOVA, NPR, PRX, Vulcan Prodns, Tangled Bank Studios-HHMI, Luminous Prodns, Against All Odds Prodns, Providence Pics, Silverbush Prodns, Catalyst Films, Principle Pics, Robert Kenner Prodns, Fine Cut Prodns • PROJECTS: The Human Face of Big Data, Jackson Hole Wildlife Film Festival, SMASH, Gorongosa Park–Rebirth of Paradise, Vaccines–Calling the Shots, Merchants of Doubt, A Place at the Table, The List, The Bible’s Buried Secrets, Judgment Day: Intelligent Design on Trial, This Emotional Life, Renewal, Latin Music USA, Where God Left His Shoes, The Story Exchange, Start on Purpose, Angelo Unwritten, PBS KIDS Healthy Kids, Healthy Communities, Go Go Kiddo • TOPICS: STEM, environment/conservation, public/global health, literacy/numeracy, entrepreneurship, humanitarian