About Us:
Axis Marketing was established in January 1999 in response to the large-agency cookie-cutter style of buying still prevalent in today's industry. Our seasoned team, comprising an excess of 60 years of Direct Response TV experience, consistently delivers higher rates of return for our clients media campaigns for one simple reason - we maintain a select clientele base that allows us to focus on client profitability. Unlike our larger industry counterparts we tailor media buys to each product campaign.
Services:
We specialize in the placement of long-form (Infomercials) and short-form Direct Response formats on broadcast television, national, regional, and local cable stations across the country. Our emphasis on analysis of historical data and current market trends, coupled with skillful negotiations, has proven to deliver the greatest levels of profitability our clients would not realize elsewhere.
Our Philosophy:
Analyze...negotiate...buy...analyze...renegotiate... analyze...refine...analyze...
And so goes the basics of successful direct response campaign management. Simple in theory, more challenging in application. Through professional discipline and experience Axis Marketing delivers greater profits for Direct Response media campaigns, on a head-to-head basis, than its next closest competitor.