Atlas eCommerce is a leading optics retailer selling directly to consumers through its two web properties, TelescopesPlus and BinocularsPlus. Among the highest trafficked sites in the optics industry, TelescopesPlus and BinocularsPlus offer a massive selection of thousands of products from all the major brands. The sites also boast thousands of customer reviews, making them an ideal resource for first time buyers. Additionally, Atlas owns Zhumell, a favorite optics brand among serious amateur astronomers for its Dobsonian telescopes and astronomical binoculars.