We all felt the pain during the Lockdown, but the Farmers are the worst affected. During Lockdown in India, we have seen many farmers were in severe distress conditions. They could not sell their produce due to lack of market access which results in food wastage. Additionally, some traders buy but either they do not pay fair price or the payments are delayed beyond a reasonable period resulting in exploitative trade. The pain of those farmers leads us to do something for them. With our fair business practices, we are trying to make their lives better, to buy their organic or GI tagged products at a fair price, and make them a part of the mainstream and sustainable. Our story begins there