Arrow Communications is a marketing/media planning and buying company with a specialisation in higher education. We have businesss school and university clients in many different countries and what we do for them we do worldwide. We have experience in targeting precise audiences, both by sector and geographically, in particular through the use of digital media.
Main Tasks & Achievements: International Media Planning for top University Business Schools to promote postgraduate programs such as MBA’s, Master and other specialized programs. Top University Business Schools include Vlerick Leuvent Gent Management School, TiasNimbas, BI Norway, ESMT, Newcastle University Business School.
Specialist in analysing, recommending and buying national and pan-European print and online media, with specialization in new web (social business networks like LinkedIn, Viadeo, Xing or MeetTheBoss, Google AdWords etc). Excellence in providing targeted and new media opportunities to universities & increase (±15%) in student enrolment and attendance to student fairs.
Reason for leaving: Bankruptcy.