Alive Drive Interactive

Alive Drive Interactive (ADI) is an interactive media technology company that specializes in content distribution, contextual marketing and value-added services to the entertainment industry. ADI was founded in 2008 by Peter Young and Brian Johnson who wanted to create a direct-to-fan platform for artists, content creators and sports teams. Peter, a live audio and recording specialist, felt that the event sector in particular needed a more efficient delivery process for live recordings. When he joined minds with Brian, who has expertise in flash memory software solutions, Alive Drive Interactive was born. The Alive Drive platform is a customized interface for USB and flash memory devices that creates an exclusive space or “channel” for direct-to-fan interaction without online distractions. A tangible connection to the host’s digital offerings, the Alive Drive builds community and cultivates new revenue streams for fan-driven industries. With Alive Drive’s remote update capabilities, the host has full creative control and can deliver ongoing premium content to fans any time after distribution. Users simply plug in their Alive Drive to “connect” and automatically receive their exclusive updates, such as music, videos, photos and bonus material. This eliminates the need for on-site duplication and lengthy line-ups at events. The ADI team has extensive experience in music, marketing and technology. Value-added services available include content collection with live multi-track and HD video recording, content management and sponsorship opportunities. Alive Drive Interactive is a private held Canadian company that is headquartered in White Rock, British Columbia, with additional offices in Auburn, Washington and San Francisco. Authorized representatives are also based in New York, Nashville, Detroit, Los Angeles.